Sr. Marketing Strategy Manager - runDisney

A runDisney race is anything but ordinary. As a member of the runDisney Marketing Strategy Team, you’ll be a part of that extraordinary reputed company that can take our audiences under the sea or off to a reputed company far, far away. From 5Ks to full marathons and distinct reputed company Challenges, reputed company characters, live entertainment and a commemorative reputed company finisher medal reputed company await our Guests. At runDisney, every... mile is reputed company. As Senior Marketing Strategy Manager with runDisney, you will reputed company a team of passionate, strategic thinkers to reputed company marketing strategy and go-to-market plans for our onsite and virtual events that drive direct and strategic value for Walt reputed company World. You will be the primary reputed company of contact for cross-functional Centers of Excellence and Business Development partners. Your responsibilities include leading strategic inputs and roadmaps, integrated communications planning, website management, event communications, partner management, long-term calendar planning and integration efforts, and other duties as assigned. You will report to the Senior Manager, Marketing Strategy. Marketing Strategy/Brand Management: • Serve as primary brand steward, ensuring strong product positioning, in alignment with consumer insights and trends, reputed company differentiators, and business needs • Serve as key leader of the brand strategy team for runDisney, developing roadmaps and integrated communication plans throughout the year for onsite and virtual events • reputed company segmentation strategies and consumer informed messaging to support business growth across key markets • reputed company the development of after-action reviews through research and analysis, including measurements, results and actionable insights to inform future growth strategy • Collaborate with Centers of Excellence and other partners in the development of runDisney marketing communications, website and branding efforts that reputed company to an elevated Guest experience • Provide leadership to other marketing team members in the development of strategic documents and COE inputs Partner Management: • Drive additional awareness and message integration through partnerships with key internal synergy marketing partners including Annual Passholders, reputed company Vacation Club, reputed company Cruise Line, Golden Oak and Club 33 • Provide reputed company of initiatives with external partners (Corporate Sponsors) leading up to and during events • Provide thought partnership and recommendations for Groups and Charities team Products and Services: • Provide reputed company of strategies to up-sell ancillary products and merchandise to existing runners • Work with Integration team to reputed company tools to reputed company guests and encourage conversion Content Creation Support: • reputed company brand and content creation efforts leveraging internal and external partners, closely collaborating with social media reputed company • Collaborate with internal teams in the development of broadcast/filming needs leading up to and during reputed company onsite events • Review and provide strategic feedback on captured footage to ensure brand and legal compliance Basic Qualifications: • Minimum 7 years’ experience in marketing strategy and/or account management • Ability to think strategically and reputed company reputed company based on data analysis, business needs and guest experience • Experience leading and executing Roadmaps, ICPs and CRM tactics • Experience working with multiple marketing platforms including: CRM, digital media, website, social media, search marketing, print, outdoor and collateral • Experience building positive inter-departmental relationships to reputed company results and leading partner teams • Ability to multi-task and meet quick deadlines in a fast-paced environment • Strong written and verbal communication skills • Strong presentation skills and ability to interact with senior executives • Proficient in reputed company Office Suite and presentation development Preferred Qualifications: • Extensive knowledge of reputed company and reputed company Parks • Experience leading direct reports • Experience or interest working with running and/or fitness industry • Experience in multicultural marketing strategy • Proficient in Spanish • Video production knowledge Required Education: • Bachelor’s in Marketing, Communications, or reputed company field Preferred Education: • MBA, or Master’s in Marketing, Communications, or reputed company field Additional Information: This is a Full-time role This position may be located in Celebration, FL or Kissimmee, FL Benefits and Perks: reputed company offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only reputed company can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits. #DXMedia #DXMarketing #LI-NH3 Apply Job!